Electricians are often sole traders or owners of small companies, but how many electricians have any formal training or qualifications in business management? Not many… which presents a bit of a challenge.
Third party help is available, especially when it comes to finance and accounting – but it’s always useful to have a good level of business knowledge yourself when owning your own company.
To help with this, Schneider Electric have released a ‘Build My Business’ e-book full of handy tips and advice for electricians on setting up, running and growing an effective business.
At the beginning of the journey, the e-book can help with initial steps such as a business plan and getting the right insurance in place. When it’s time to finance the company, there’s advice on everything from budgeting and managing tax to collecting payment from customers.
With a new business, word of mouth can’t be relied upon to generate new custom. The e-book has tips on how to promote through digital means such as a strong website and email campaigns, as well as through more traditional direct mail.
Once the business is up and running, it’s time to consider things like customer etiquette. When meeting clients, how much thought should be put into tone of voice and body language? Should you always remove your shoes in someone’s home? Satisfied customers lead to recommendations, which lead to more business.
There are plenty of other tips too on how to grow an electrical company, including branching out into the smart home space.
At Schneider Electric, we know that being an electrician is not just a job, it’s a craft. There’s much more to master than the core electrical work, and we’re proud to support at every stage of the journey, from first steps to established success.
Download the e-book today to make sure you’re prepared for the real business of being an electrician!